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Job title: Key Account Director - Business, Sponsorship and Events | Job type: Permanent

Salary: £30-38k basic and commission (£50k OTE).

Location: Remote with regular travel required across Cornwall, Devon & Plymouth for local events. Plus, a quarterly team meeting in Birmingham.


Job Introduction:

Are you looking to make a role your own, to be creative, and to challenge the norm?

Reach Resourcing is proud and excited to be recruiting for a Key Account Director for our national client, Reach plc! This is a remote-based role, but travel will be required across Devon, Cornwall and Plymouth.

The primary role will entail the successful candidate to sell Business, Sponsorship and Events to SME businesses across the South-West. You'll be responsible for sourcing clients and sourcing revenue generation for events, before being handed over to an events manager.

You will effectively be able to drive new customer acquisition and manage, retain and grow customer revenues, through a consultative sales approach. 

If you have experience consistently delivering superb response for customers via B2B and Events sponsorship and digital opportunities associated with events, as well as their national and regional Business Live platform.


Life with our client - Careers that change the way we connect, click and communicate.

Every day our clients' news brands - national and regional, in print and online - reach millions of people up and down the country!

They are the UK's largest news publisher, with influential national newsbrands such as the Daily Mirror, Daily Express, Sunday People, Daily Record, and more than 100 distinguished regional titles. 

Reach plc's brands have a long heritage of being trusted sources of news and information, with their editorial conviction and high standards of journalism providing audiences with timely information and opinion across multiple platforms.

Last year alone, Reach plc sold 620 million newspapers, with 5.8 million readers for each one of their brands, per each month. Their network of over 70 websites provides 24/7 coverage of news, sport and showbiz stories, with a huge 8.1 billion page views per year.

The Events and Sponsorship team is a brand new division, so you'll be able to mould this role into one that suits both yourself and your clients. The successful candidate will report to the Director of Events at Reach Regional.


Key Responsibilities:

  • You will be prospecting self and business-sourced leads, presenting their range of digital advertising and Events solutions, converting and retaining new and existing customers with a "best in class" sales approach
  • Using their B2B and events portfolio, you will present creative advertising solutions that are tailor-made and right for their customer
  • You will effectively manage client campaigns, reviewing performance to grow further sales revenue and increase our customer’s ROI


Person Specification:

  • Experience in a B2B, face to face, target driven Key Accounts sales role is essential
  • Experience in a Sponsorship Sales environment is highly desirable
  • Experience in a Digital Marketplace or an Advertising Agency background is desirable
  • Demonstrable Event Sponsorship and Digital Marketing skills
  • Understands the event industry, enjoy networking and building relationships
  • Consistently and proactively develops creative strategies and marketing campaigns for customers, being perceived as our customer’s marketing and sponsorship expert
  • Motivates self and organises time to achieve financial and non-financial goals.
  • Remote working model, with the ability to be flexible around travel and event attendance.


So, what’s in it for you?

  • Attractive earnings, up to £50k
  • 25 days holiday per annum
  • Defined progression pathway
  • Contributory pension scheme
  • Free wellbeing apps and coaching support
  • Simply Health Health Care Scheme
  • Holiday purchase scheme
  • Technology scheme
  • Lots of high street discounts!


Our client, Reach plc, believes diversity brings benefits for their customers, business, and their people. 

This is why they are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.


Intrigued to learn more? Here's how to apply:

Do you seek to join a vibrant, hard-working and diverse team where you can truly flourish?


To apply or find out more about the position of ‘Key Account Director - Business Sponsorship and Events’, please call Amy on 01482 235100 or kindly email

We can't wait to hear from you to discuss your career advancement.

Alternatively, please apply directly to this position and we will get back in touch for a confidential chat. 


About Reach Resourcing:

Reach Resourcing recruit for Temporary, Temp-to-Perm, and Permanent opportunities working across Manufacturing & Industrial, Engineering & Technical, Sales & Marketing sectors throughout the region. 

Reach Resourcing offer a professional and personal take on recruitment. Our dedicated and experienced consultants work in partnership with candidates & clients to ensure the best possible productivity.

If this role is not suitable for you, we would be happy to have an informal discussion regarding any future opportunities.

While we will endeavor to respond to every applicant personally, on occasion this is not always possible, therefore, if you have not heard back from us within 14 days of applying, you have been unsuccessful.